What Is a Google Business Profile? A Plain Guide for Sri Lankan Businesses

What is a Google Business Profile? A plain guide for Sri Lankan businesses: how it works, who qualifies, what's free and how FindMyBusiness.lk can help.

Someone nearby may be looking for your product or service without knowing your business name. A Google Business Profile puts your details on Google Search and Google Maps.

People who find your business need to know where you are, when you are open and how to contact you. A profile can help them decide whether to call or visit.

Which situation applies to you

If you want to…A profile can help by…
Help people find your shop by nameShowing your business details on Google Search and Maps.
Reach people searching for a nearby serviceGiving Google information it may use to match your business with a local search.
Help people decide whether to call or visitShowing details such as opening hours, photos and customer reviews.

What Is a Google Business Profile

A Google Business Profile is a free listing that lets eligible businesses manage their information on Google Search and Maps. You may know it by its former name, Google My Business.

You can use it to show your business details, photos and customer reviews. Photos help people see your premises, products or work. Reviews give them an idea of other customers’ experiences. Your replies show how you respond to feedback.

This information can help someone unfamiliar with your business decide whether you offer what they need. An authorised Google Business Profile manager can help update a listing through their own access.

What Customers Can See

InformationWhat it shows customers
Business name and categoryWho you are and what you do.
Location or service areaWhere customers can visit you or where you provide services.
Opening hoursWhen you are open, including special hours for Poya days and public holidays.
Contact detailsYour phone number and website link, if you have one.
PhotosYour premises, products and completed work.
Reviews and star ratingsCustomer feedback and your responses.

Some profiles can also show menus, services and other details. Available features vary by business category.

Who Can Find Your Business and How

People can search for your business by name. They can also search for a product or service nearby. These are examples of searches a customer might use:

  • “Hardware shop near me”
  • “Phone repair in Kurunegala”
  • “Restaurant in Matara”
  • “Salon in Colombo”

Your profile may help local residents, people working nearby, visitors from elsewhere in Sri Lanka and foreign travellers. They do not need to know your business name before searching.

A Customer’s Journey

A visitor needs phone repair in an unfamiliar town. They find a nearby workshop on Maps.

Needs a service → Searches Maps → Checks hours and reviews → Calls the shop → Follows directions

Flow chart of a customer's journey: needs a service, searches Maps, checks hours and reviews, calls the shop, follows directions, and finds and visits your business.

Accurate details help customers take these steps. A wrong map location can send someone to another shop. Outdated hours can lead to a wasted trip.

A profile does not guarantee that your business will appear first or in every search. It can work alongside your Facebook page, Instagram account or website. You do not need a website to have one.

Is Your Business Suitable for a Profile

Google requires eligible businesses to meet customers in person during their stated hours. Shops and businesses that travel to customers may qualify. Online-only tutors and other businesses that never meet customers in person do not qualify.

Not having a customer counter does not automatically rule you out. Eligibility depends on how you serve customers. Read our guide to Google Business Profile eligibility for details about home businesses, service areas and exclusions.

What Is Free and Where Does FindMyBusiness.LK Help

Google Business Profile is free. You can add your business to Google Maps or claim an existing listing. Google decides whether verification is needed, which methods are available and whether to approve the profile.

FindMyBusiness.LK (FMB) offers paid setup help. We prepare your profile using Google’s agency tools and guide you through the verification steps Google provides.

You remain the primary owner. After you authorise us in writing or digitally, we receive agency access. You enter verification codes yourself. We never ask for your password or code.

How Setup with FMB Works

  1. Share your details. Tell us about your business, location, hours and contact information.
  2. We prepare your profile. We enter your information and guide you through the verification steps Google provides.
  3. Receive access and package materials. You keep primary ownership and receive the review QR file, sticker or stand included in your package.

A review QR code gives customers a direct route to the customer reviews page on your profile. They scan it with a phone and can leave honest feedback while signed into a Google Account.

How Can FindMyBusiness.LK Help

We help small businesses create or claim their presence on Google and make use of opportunities to be seen there. We prepare your profile using Google’s agency tools and guide you through Google’s verification process.

Choose a one-off setup package based on the help and materials you need.

PriceWhat the package includes
LKR 5,000 — Base packageGoogle Business Profile setup and verification assistance, plus a digital review QR file you can print.
LKR 6,500Everything in the Base package, plus a custom printed review QR sticker couriered to your shop.
LKR 7,500Everything in the LKR 6,500 package, with the sticker mounted on a durable A4 L-shaped stand for your counter or table.
LKR 10,000Everything in the LKR 7,500 package, including the A4 stand, plus a WhatsApp chat link added to your Google Business Profile, where available.

Google Business Profile is free. FMB charges for its setup work and package materials. Google determines verification requirements and approval.

You remain the primary owner of your profile. We receive agency access only after you authorise us in writing or digitally.

Want Help Getting Started

Send us your business name and town or village. We will explain the next steps and available packages.

WhatsApp: +94 77 390 9362
Call: +94 77 390 9362
Website: FindMyBusiness.LK